There are lots of factors that make an app popular. Although the factors that make an app popular don’t always make it good. Here are some of the most well-reviewed loyalty rewards apps today and the reasons behind their success.
Topping the charts is Etsy with a 4.9 review rating on the App Store. Etsy has the distinct advantage of being created with the internet in mind. It’s an online shopping service in a similar realm to Amazon, Shein, or Temu. These apps all have strong and practical UI’s which makes it easy to navigate and find what one needs.
The distinction Etsy possesses is its personality. Etsy connects people to sellers very directly, rather than operating as a marketplace like Amazon. Although the second most highly rated app, lululemon doesn’t have this advantage. Its popularity instead comes from its transparency and notifications for upcoming drops.
Other popular shopping apps share this trait, giving members exclusive updates on when drops and coming. For example the Nike app can be a helpful tool in getting the newest shoes as soon as possible. It’s these factors that separate the good apps from the great apps. When looking into using a shopping app versus website, look for these positives. If the apps are simply acceptable, it may not be worth the hassle.