The biggest problem with writing e-mail text is that you need to make it very interesting very quickly. If you don't, then your e-mail message is doomed to the Junk Mail folder, or quick deletion. With that in mind, here is how to write effective e-mail message. The big thing is to hit all of your selling points quickly and effectively. Remember to answer the six basic questions and do so quickly. The Six Basic Questions are the 5 W's and H- Who is offering the product or service? What will it do for me? Why should I be interested in this offer? Where can I get more information? When will it be effective? How do I get started? If you can answer that, and do it in a format that can get the point across quickly, then your e-mail will be read. You also need to create a visually appealing ad, but at the same, don't create one that will turn people off. It's okay to use images....